How do you attract and retain the “best of the best”? You know, those exceptional people who have a litany of options, but only chose to align with companies that are uncommon and exceptional. Companies that know who they are, where they are going and have an identity that is grounded in a value system that puts people first and continually asks what they can do to improve things for the people they represent. A company that involves team members in the recruitment of top caliber personnel. This type of word-of-mouth intra-company recruiting is a powerful way to build your company one extraordinary team member at a time. 

Having the right company culture can make all the difference when it comes to making your company more attractive to top tiered candidates. Basically, you reflectively ask the question; what does your company offer that is different and better than the next guy? What makes you deserve attracting the best of the best? Having the right culture begins by fostering an inclusive and diverse environment, thereby providing opportunities for flexible work conditions, and providing a suitable level of autonomy to team members.

At the end of the day, the best of the best does not want to feel like they’re simply a cog in a large machine, a number, or a money generator. They want to know they are making a positive difference. This sense of fulfillment is increasingly important when it comes to attracting individuals who enjoy seeing how their work affects their department, their company, and the overall ecosystem. Twenty-two years later, we at Globalstar realize that we are only as good as our last interaction with a team member, client, or partner. At the end of the day, it’s a company’s reputation and people centric culture that allows them to attract the best of the best.